Happy hour is marketing term for a specific time period through the day when ever bars and restaurants offer special discounts or some other deals on alcoholic drinks like cocktails, beer or wine. Happy hour takes place during the late afternoon. It usually begins from 4PM and ends at 8PM, however some businesses offer a late happy hour as a way to cater those on the afternoon shift. The point is to market business while in the slow part of the day and then the happy hour often lasts for more than an hour. steamboat home listings

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